Wednesday was Premier League fixture release day, and Chelsea decided to look across the pond for inspiration in making their reveal. The result? An epic spin-off of one of the most iconic NFL schedule release videos.

Taking to the streets of New York City, the Blues’ social media admins asked non-Premier League fans to guess the names of clubs based solely on their crests. Some people responded with impressive confidence, while others were a bit more hesitant in their replies.

Highlights included Liverpool being rebranded as the Calgary Birds, Brentford becoming the No Limit Bumblebees, and Manchester United getting mixed up with a certain other big-name European club.

The Tennessee Titans started it all in May 2023 with a spark of creative genius, drawing more than 30 million views on X with their video. Other teams would follow suit, such as the Brooklyn Nets for their 2023-24 announcement.

If Chelsea’s 2025-26 season can match their fixture release, Blues fans will be in for a very fun ride.